Fresh Perspective 

It's always helpful to have an outside perspective and fresh eyes across your business. Our Fresh Perspective Package is a fast turn around brand audit run by professional brand strategists.  It's a way for us to welcome new clients and hit the ground running for your brand.

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We will provide a robust set of observations and many a "A-ha" moment. We guarantee to identify 10 opportunities that can strengthen the position of your brand and business in the market. We will identify the low hanging fruit as well as more blue sky possibilities. Some quick wins and some more aspirational goals! This package is appropriate for businesses both pre-launch and established. 

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You will receive as part of this package :

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First Impressions Brand Audit:

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If your brand is live, we will review with fresh eyes your brand presence across channels - with initial observations, comments and questions. Includes consistency, identity, channel use, key messaging, positioning, competitive landscape and more.  If your brand is pre-launch - we will provide review of your existing plans so as to provide the same with a future focus.

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Strategic Story Audit:

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When auditing your brand we will review the story you appear to be telling in market - intentionally or unintentionally and consider how this might help or hinder your desired position. We will identify gaps that could provide significant opportunities for you to leverage, increasing awareness and engagement.  If your brand is pre-launch - we will provide review of your existing plans so as to provide the same with a future focus. 

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Strategic Storytelling Framework:

 

We will provide a top line strategic storytelling  framework to guide storytelling and content strategy across channels in the future. If your brand is pre-launch we will provide a guide as to what this could look like to support a successful launch and ongoing brand work.

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Channel Audit: 

 

We consider not just the story being told - but WHERE it is being told.  Our channel audit considers if you are using channels available to you - including social media - to your best advantage, or are there some easy wins here? Our focus is always on efficient engagement rather than time consuming content schedules.  If your brand is not live - this will be a recommendation for future. 

 

We guarantee you will leave with at least 10 clear value adding opportunities that will help strengthen your position in market - and, we will work quickly. This is a $10,000+gst package.  You will receive a comprehensive report plus 3 x 60 minute consultations in person or online at commencement, completion and progress milestones of the project. 

 

If you want to get savvy about your approach to brand, marketing and communications - our Fresh Perspective package is a great starting point. Just click below and let us know you're interested! We would love to chat.