Z Manu World Champs 2025 : Making a big splash for the Manu.

Do you think you can make it big? This was the question posed to us ahead of the launch of the very first Z Manu World Champs. Our answer - was of course, yes! And we did. These Guys I Know was proud to launch the very first Z Manu World Champs - beyond driving a huge press campaign with editorial coverage all around New Zealand and the world, we also created social media assets, photography, video and ran a social media approach that built up social media followings and communities across all channels (TikTok, Facebook and Instagram). Our mission was to introduce and elevate this unique celebration of Kiwi culture and generate excitement around this one-of-a-kind sporting event. We think we can say mission accomplished!

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We even managed to rope in contacts including Former All Blacks Captain Sean Fitzpatrick - generating global sports media coverage for the event. We couldn’t resist getting involved again for the second year - and drove an ever larger press push delivering more than 100 pieces of press telling the awesome story of the Z Manu World Champs and all of those involved, including (and most importantly!) our Manu athletes from around the country. By combining strategic PR, engaging social media, and creative event promotion, These Guys I Know helped the Z Manu World Champs make a significant splash and solidify its place as a unique celebration of Kiwi culture. (Thanks for having us Quantum Events)

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This campaign shows the reach of our PR & Communications services.
Curious how it all started? Go back to Manu Champs 2024.

 

Themes : Sport, Event, Water Safety, Social Media, Content, Launch, Go to Market, Publicity.