
PR & Media Relations Agency Auckland & New Zealand
Strategic public relations and media engagement that drives results
These Guys I Know provide public relations, media relations, and communications services for organisations across Auckland and New Zealand. We work as a strategic alternative to traditional PR agencies, offering senior-led thinking, flexible delivery, and a focus on measurable outcomes.
Modern PR is multi-channel storytelling. It’s about shaping perception across earned media, digital platforms, partnerships, stakeholder engagement, and real-time conversations. It requires strategy, timing, accountability, and measurable impact.
At These Guys I Know, we deliver strategic public relations and communications programmes for both individuals and organisations that build credibility, raise profile, and create real business momentum.
For many clients, we deliver the services of a PR agency — but with a more flexible, strategic, and performance-driven approach.
A professional PR Agency aligned with outcomes
These Guys I Know offer a performance-based Public Relations and Communications service. Clients across all kinds of industries access These Guys I Know PR offering as a stand alone service - or integrated as part of a strategic communications approach.These Guys I Know is a modern media company recognising that public relations today is far more complex than securing coverage.
We operate on a pay-per-success model - because PR should be accountable.
Rather than traditional retainers with vague outputs, our performance-based PR approach focuses on agreed outcomes and measurable results. We align our work directly to your commercial, reputational, or brand objectives.
This model works particularly well for:
● Founder-led businesses
● Growth-stage brands
● Sports and cultural properties
● Purpose-led organisations
● Campaign-led initiatives

PR Campaigns That Deliver Results
Our work includes PR campaigns such as Z Manu World Champs, Water Safety New Zealand, thl and oVRcome, where we have delivered national and international media coverage, audience engagement, measurable impact and award winning campaigns.
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Our PR services
We work across:
● PR strategy and communications frameworks
● Media relations and press office management
● Campaign storytelling and launch PR
● Thought leadership and founder profiling
● Internal communication and stakeholder engagement.
● Reputation and issues management
● Integrated digital PR and content strategy + creation
Our work has generated millions of dollars in earned media value, national and international coverage, and long-term brand equity across sport, culture, media, health, tourism, and purpose-led organisations. But, coverage alone is not the goal. As brand strategists These Guys I Know believe in high performance PR to drive positioning. You can read more about that here.
Interested to talk further to see how we can add value? We would love to chat.
Contact Us.
If you would like to work with us - we would love to chat.
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